The power and evolution of the internet has made rapid advances with increasing internet penetrations across the globe. Having a website which was once considered to be a prime possession has now become a norm for both individuals as well as big and small commercial establishments. While having a website is one thing, having a popular website is a different thing all together. With hundred of websites being added to the power house of the web information gateway, it is essential to be aware of link building practices that enables the websites to stay in public domain in search engine results as well as a tool for gaining attention from web users.
Recommended Link Building Strategies: Although there are hundreds of link building strategies employed by various websites, let us take a look at some of the most pertinent ones with a high success rate especially for new websites.
Create Valuable Content
Content is the always king when it comes to popularizing any website. Interesting and unique content can play a major part in making sure that the website receives visitors each day which may get repeated owing to the supreme creation of professionally managed content. Since most linking strategies to popularize the website effectively bring in traffic, if the website is devoid of good content the end result would not be of any great consequence. Building great content prepares the perfect battle ground that can be the difference between just any other website and smartly created website.
Use Guest Posting Effectively
Guest posts can be invited to the high quality blog based on your new website allowing for far greater credibility and penetration to the user base. Effectively users can also post content on content or product specific blogs leaving back a link of their website for traffic migration.
Submit Link to Online Directories
Submitting link or url of the newly developed website to various search engines and industry specific directories is one the most highly recommended link building strategies. While directories allow for far improved search engine optimization results, the website is presented to its targeted audience using the keywords used while submitting the content to the directories. It is advisable to choose keywords in a smart and effective manner which helps in far greater linkage and allows a far better reach to the target audience at all times.
Sharing Links on Social Media Platforms
In this day and age of social media platforms like Facebook, Twitter and Linkedin, the use of social media tools is one of the best cost effective ways to build successful linking strategies. Since most users on social media platforms share the link, if the content is worth its weight, the role of supreme content and proactive social media marketing can make sure that the website link gets a far greater reach including viral penetration in case of unique and powerful content.
Focus On Internal Linking
Linking on the website must be done in an intelligent manner including links to not only the home page but different aspects of the website including products page or the official blog depending on the spectrum of the website. Internal linking of all pages of the website must be done on the content posted on the website blog allowing in far reaching optimization and possibility of retaining visitors on the website for a long time.
About The Author: Kelly is a journalist and blogger. She is a contributor to several sites such as Marnie Bennett.